Influencer Sponsored Post Rate Calculator (₹)
Quick benchmark for what to quote (or pay) per format. Indian market, estimates only.
Static Post
₹35,000 – ₹1,16,667
Story
₹14,000 – ₹58,333
Reel
₹49,000 – ₹2,10,000
Estimates only — niche, exclusivity and usage rights swing real rates significantly.
How it works
Post = Followers × Band × (ER ÷ 3). Story ≈ 40–50% of Post. Reel ≈ 1.4–1.8× Post.
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